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IGNOU MS-11
- Strategic Management,
Latest Help Book Edition

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Chapter-wise Reference Book with Previous Year Solved Question Papers of MS-11 Strategic Management for IGNOU MBA (MS) Management.

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About MS-11 Help Book Latest Edition

MS-11 English Topics Covered

Block 1 - Introduction to Strategic Management

  • Unit 1 - Concept of Strategy
  • Unit 2 - Process of Strategy
  • Unit 3 - Strategic Framework

Block 2 - Strategic Analysis

  • Unit 1 - Environmental Analysis
  • Unit 2 - Competitive Forces
  • Unit 3 - Internal Analysis

Block 3 - Business Level Strategy

  • Unit 1 - Cost
  • Unit 2 - Differentiation and Focus

Block 4 - Corporate Level Strategy

  • Unit 1 - Growth Strategies-I
  • Unit 2 - Growth Strategies-II
  • Unit 3 - Strategic Alliances
  • Unit 4 - Turnaround

Block 5 - Implementation and Control

  • Unit 1 - Structural Dimensions
  • Unit 2 - Behavioural Dimensions
  • Unit 3 - Control
  • Unit 4 - Evaluation of Strategy

Previous Year Solved Question Papers Included

MS-11 English (Total-32, Solved-13, Unsolved-19)

  • June (2005-2020)
  • December (2005-2020)

MS-11 Help Book Details

  • University IGNOU (Indira Gandhi National Open University)
  • Title Strategic Management
  • Language(s) English
  • Code MS-11
  • Subject Management
  • Degree(s) MBA (MS)
  • Course Core Courses (CC)
  • ISBN 978-81-89086-71-8 (English)
  • Pages 392 (English)
  • Weight 314gms (English)
  • Dimensions (L) 21cm, (W) 15cm, (H) 1cm
  • Author Gullybaba.com Panel
  • Publisher Gullybaba Publishing House Pvt. Ltd.

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